A marketing plan built on understanding your business and market
A marketing strategy is a written plan that defines your audience, your message, where to advertise, how much to spend and how to measure, before you spend a dinar on execution. It suits SMEs and startups in Jordan that feel they're spending without direction. The result: clear 90-day priorities, a sensible budget split and indicators that tell you whether the plan is working.
Who is it for?
- Businesses trying everything without knowing what works.
- Startups before launch or a funding round.
- Restaurants and cafés opening a new branch.
- Owners hiring an in-house team who need a plan to follow.
What's included
- Discovery sessions: product, pricing, margin, current customers.
- Market and competitor analysis in Jordan.
- Target audience and core message.
- Channel choice and a monthly budget split in JD.
- A 90-day execution plan with clear KPIs.
- A handover session with your team.
How we measure results
We agree the indicators up front and report in numbers that matter to your business.
Clearer priorities and decisions after the plan.
Agreed KPIs (leads, orders, visits) within 90 days.
How easily your team (or we) can execute it.
How we work with you
- We understand your businessWhat you sell, pricing, margin and what sets you apart.
- We understand your audienceWho buys, why, and how they find you.
- We understand the marketCompetitors, seasons and what's happening in your sector in Jordan.
- We agree goal and budgetAnd send a written quote before we start.
- Then we createWe execute, measure in leads and sales, and improve.
Marketing Strategy: FAQ
Do I need a strategy before ads?
Not always. If your business and audience are clear, we can start with a small campaign and learn. If the audience or message is unclear, a plan saves money.
Do you also execute the plan?
We can execute all or part of it, or hand it to your team with follow-up.
How long does it take?
Usually 2–4 weeks depending on business size and available information.
What should I prepare?
Sales, pricing and customer information, plus any past marketing tests and their results.
Services that pair well
Ad Campaign Management
planning, setup, daily optimisation and reports in leads and sales
Service details →Branding & Visual Identity
logo, colours, type, menu, packaging, social templates and a brand guide, built on your audience and market
Service details →SEO
technical audit, Arabic & English keywords, on-page, speed and Google Business Profile
Service details →Ready to start with Marketing Strategy?
A free, no-obligation consultation: we hear about your business, audience, goal and budget, then send a clear written quote.